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As the workforce and delivery of work are going through a rapid change, so is the world of recruitment. Technology is revolutionizing most aspects of our lives, and whether you are a large corporation, small business or a recruitment agency, you need to adapt to stay ahead of the game. Augmented Reality and Virtual Reality (AR/VR) are the buzzwords of today, and virtual recruiting is definitely creating a buzz.

AR/VR has been gaining considerable popularity as a tool for recruitment and improving candidate experience. It is helpful both for companies that are looking to hire and for candidates wanting to know what it would be like to work at that particular organization. VR’s immersive technology provides a more realistic experience than just looking at pictures or online profiles of the company. AR/VR can be applied at various points in the recruitment cycle to augment the process and get better results.

 

How Can VR Enhance Candidate Experience?

1. Providing Deeper Insight Into The Role

Using immersive AR/VR platforms, recruiters are able to provide candidates with a 360-degree exposure to the particular role they are applying for. Wearing a VR headset or Oculus, a person can instantly be immersed in a virtual setting that takes them through a simulation of the job. This helps sets the candidate’s expectations right from the start, and ensures that only the people most apt for the role are applying. Once the person joins, there are no misconceptions or misunderstandings about the job, leading to greater satisfaction as well as higher chances of retention.

German railway company, Deutsche Bahn used VR in recruitment to great effect after they received little to no interest from younger generations for positions like train conductors. Using VR simulations, they provided younger applicants with a deeper understanding of the role and its responsibilities. The company saw a massive surge in applications from people keen to work at the company.

 

2. Better Candidate Assessment

Recruiters are increasingly turning to virtual reality for more efficient candidate screening and assessment, as VR provides an ideal way to evaluate a person’s practical work skills.

Using fully immersive virtual scenarios, applicants can be presented with actual problems and challenging situations that they would encounter on the job in real-time. Hiring managers then monitor how the person responds or makes decisions to gain better insight into their suitability for a particular role. For example, a utility company could create a virtual set-up to gauge whether a candidate can work on high-voltage overhead transmission lines. Recruiters are also using VR to evaluate a candidate’s soft skills. Potential hires are brought together into various AR/VR scenarios to network and work together to solve problems. Interviewers observe them to gain insight into various soft skills like teamwork and leadership.

 

3. Enhanced Interview Experience

Recruiters who feel they are unable to gain a complete picture of a job candidate during a video interview are finding that VR platforms can successfully fill that gap.

In-person interviews have several advantages, such as the ability to note facial expressions and body language, but face-to-face is not always a possibility. Subtleties and nuances that can be easily missed during 2D interactions such as video conferences and online interviews are easier to pick up on in a virtual set-up. The interviewer can read the candidate’s body language more effectively and create a better connection with them. Interviewers also get a better sense of the candidate’s presentation skills and personal presence when they interact directly with the person in a virtual setting.

 

4. More Effective Onboarding & Training

Onboarding and training of new candidates is an integral part of the talent acquisition process. Thanks to innovative virtual reality technologies, these processes are becoming more efficient and streamlined every day.

Virtual reality training allows candidates to fully immerse themselves into learning necessary work skills, allowing for more enhanced and in-depth knowledge acquisition. This is especially valuable when it comes to teaching complex or intricate tasks to new or remote employees. Recently, the British Army created virtual training modules for activities such as skydiving and driving tanks. Employees can better understand their roles without worrying about mistakes or work accidents. Additionally, using VR eliminates the need to have another employee monitor the new person, and the VR software can be reused for each new recruit.

 

5. Showcasing a Company’s Brand

VR provides a great opportunity for a company to showcase their unique brand and present the best version of their organization. Compared to presentations or website profiles, VR platforms enable employers to provide a much more authentic feel of their brand and company culture to a prospective employee, helping them to make more informed decisions about where to work. Using VR platforms, it is possible for organizations to offer virtual office tours to candidates, show off their various amenities, and let them see first-hand what it would be like working there.

Jet.com, a renowned American e-commerce company, is employing VR in recruitment to give candidates an insight into their potential workplace to gauge whether the environment suits them or not. Candidates have the opportunity to view the office spaces, the corporate culture, and even witness the companies ‘happy hour’ celebrations.

Till now, one of the major deterrents against using VR for recruiting is the fact that not all candidates have access to VR equipment. However, that is set to change. A study by TrendForce, a market intelligence firm, states that approximately 14.19 million AR/VR devices will ship in 2022. 18.81 million are predicted to ship in 2023, a 32% year-over-year increase from 2022. Once more candidates and recruiters own VR headsets, the possibilities for recruiting using VR will be limitless.

At Employvision, one of the top IT recruitment agencies in USA with over 15 years of proven track record in recruiting top technology talent, our expert recruiting team has access to the latest cutting-edge tech tools in talent sourcing and recruitment. We help reduce your recruiting cycle time while improving your candidate experience and retention.

Contact Employvision and start hiring the best IT talent today!